A sampling of my UX work.
I have a modern design philosophy that aligns with the best practices that have arisen in parallel with the rise of digital. My approach is human centric, design system based, service design oriented, Figma implemented, research and data supported, and AI enhanced. I never accept a sample-size-of-one as a design input.
There are other elements I bring that are less common:
A background in tech, computer science, IT, and code.
An obsession with scalability in my designs.
My tech background informs my design decisions, making them faster to implement. This reduces resource cost and improves speed-to-market.
To make my designs scale, I use Figma very differently than many; I universally use Styles, Auto Layout, Properties, and Variants. I'm extremely consistent with naming conventions. This sets it up for use by multiple designers and ensures it is quick and easy to iterate and expand to accommodate new items on the product's roadmap.
Most importantly my designs lend themselves to AI powered implementation platforms. No Code platforms will create much more performant layout code based on my designs because of how I use Figma.
Below is a sampling of projects that represent my combined approach of design and deep understanding of technology.
HomeServe provides home maintenance and repair services, some as a subscription. Millennial homebuyers are a growing segment of HomeServe’s customer base. They favor subscriptions but expect to manage them digitally.
Our challenge was to design an experience and build a tech-stack to support these expectations.
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Delta Airlines partners with American Express for Skymiles. Delta Airlines employees have become an effective AMEX cardholder recruitment team via the Delta Uplift program, via which Delta employees earn incentives.
Digital support for this program is via a web portal which helps employees track, earn, and learn about the program.
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atendit is a start-up selling a coin-sized sensor packed with an accelerometer and a bluetooth low-energy radio. Coupled with a free iOS or Android app, when the sensor moves it broadcasts a push notification to the owner’s smartphone. The notification’s message is completely customizable via the free app.
Features in the mobile app include the ability to purchase the sensor, pair one or multiple sensors, and customize the notification text, timing, and conditions.
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Kingsford recently celebrated its centennial, and wanted a digital experience to support a full calendar of planned in-person events during the summer peak grilling season.
Unfortunately due to budget and the COVID19 lockdown, this project didn't proceed past the design and proof-of-concept phase.
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